CASE STUDY:
Nu-Art Graphics was tasked with creating decals that would allow for unrestricted use of Kodabow’s high performance hunting crossbows. There were several specifications and restrictions on material, size and finish. It also needed to hold up under extreme weather conditions. Based on the rave review of our quality service by the Kodabow president, we consider this a job well done!
When we asked Chuck Matasic of Kodabow to write a little testimonial for us, we didn’t expect the time and details that appear in this letter.
Written by Chuck Matasic, President – Kodabow
September 22, 2011
“We are in the business of making high performance hunting crossbows and were struggling to identify a way to apply labels to our product that fit with our manufacturing process and looked professional. There were several requirements. Our product is used in extreme weather. We have 5 different models and needed precise label cutouts and styling for each type. (Information about our product line can be found at www.kodabow.com) The ideal location for labeling was the limb area which “flexes” in order to propel a crossbow arrow at over 300 feet per second. This movement stressed the decal we were using from another supplier and the label was actually flying off when shooting the crossbow! This was very disappointing.
We also needed a very low reflection finish with minimal thickness plus we needed a label that would artistically blend into the product and hold up over time with rugged outdoor use.
We tried other solutions and they were all failing until we worked with Nu-Art Graphics. They helped us with our graphic layout and then delivered an exceptional technical solution so we were quickly in the business of making and shooting crossbows again. Nu-Art Graphics came through with the answers and we haven’t looked back since.”
Thanks Chuck!
